Unstoppable Growth: Women’s Sports & PlayMaker

After the Sportico RISE: Women’s Sports event, one thing is clearer than ever: women’s sports are not just a movement – they are an unstoppable force. Industry leaders, athletes, and investors are aligning around the same theme: the enormous opportunity within women’s sports and the importance of building alongside the right teams.

 

At PlayMaker, we’re inspired by this momentum. As a leader in sports technology and AI - driven workflow solutions, we see firsthand how women’s sports are shaping the future of fan engagement. Here are some of our biggest takeaways from the event and how PlayMaker is uniquely positioned to support this growth:

 

  1. Lauren Leichtman, San Diego Wave Futbol Club owner, has a bullish attitude towards the opportunity around investing in women’s sports + her take on servient leadership included asking her team “what do you need to be successful?”
  2. Jennifer Epstein, Owner of Boston Legacy FC, celebrates a $100M loan to fund their own stadium and Epstein emphasized how venue ownership unlocks new sponsorship assets and deeper fan connections.
  3. Yael Averbuch, GM at Gotham FC, has a mantra “always building, never finished” and embodies a growth mindset.
  4. Christine Monjer, President of the Los Angeles Sparks, highlights the power of authenticity in leadership and the importance of building strong foundations.

 

At PlayMaker, we take similar approaches with our strong partners, providing clarity, transparency, and reliable AI – driven insights to fuel sustainable growth. Playmaker helps clubs continually improve internal operations and fan engagement strategies. The mindset of these women in sports mirrors PlayMakers mission: giving teams and sponsors the tools they need to thrive.

 

The women’s sports movement is proving that when you combine talent, vision, and the right tools, growth is limitless. PlayMaker is proud to play a role in this transformation – helping organizations unlock clarity, efficiency, and innovation in every corner of the sports ecosystem. At PlayMaker, we’re ready to power the future – combining the passion of women’s sports with precision of AI. Whether you’re a club, sponsor, or fan, one thing is clear: the next era of sports belongs to those who innovate.