"PlayMaker is building something truly special. This platform will set the new standard for how partnerships are managed, measured, and maximized.”
Alex, Senior Marketing Manager
"As someone who has spent years in the sports industry, I can confidently say PlayMaker is building something truly special. Their team's commitment to innovation, combined with their relentless focus on creating solutions to existing pain points, makes it clear that this platform will set the new standard for how partnerships are managed, measured, and maximized.”
Dominic Lucq, Senior Director of Partnerships
"PlayMaker software is just scratching the surface of its potential. Finally, a tool designed to save time rather than being overly cumbersome and data-entry heavy. Hannah and her team truly roll up their sleeves, delivering customized solutions with dedication and expertise. It's a game-changer!”
Steven, Senior VP, Corporate Development & Marketing

AI Advantage

PlayMaker is leveraging AI to reimagine sport partnerships.

AI Advantage

PlayMaker is leveraging AI to reimagine sport partnerships.

Contract Extraction

Extract contract assets in seconds

Deal Generation

Create custom deal proposals with live inventory updates

Ask PlayMaker

Next-level insights and understanding into partnerships & execution

Partnerships-Centric Tooling

Training and focus on partnership specific data

AI Advantage

PlayMaker is leveraging AI to reimagine sport partnerships.

Automation

Automating manual processes to complete days worth of work in seconds via Artificial Intelligence

Collaboration

One central location for all Partnerships and External Communication on Approvals

Partnerships-Centric Tooling

Emphasizing the intricacies of partnerships through proprietary data modeling

Intuitive Design

User-focused designs enhancing visibility and adoption

PlayMaker is leveraging AI to reimagine sport partnerships.

01

Automation

Automating manual processes to complete days worth of work in seconds via Artificial Intelligence

02

Collaboration

One central location for all Partnerships and External Communication on Approvals

03

Partnerships-Centric Tooling

Emphasizing the intricacies of partnerships through proprietary data modeling

04

Intuitive Design

User-focused designs enhancing visibility and adoption

Feature Highlight

Optimize Deal Proposals. Leveraging AI insights to create custom deal proposals with live inventory updates.

the team

Innovators, thinkers, and writers.

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Hannah Sorkin, CEO & Co-Founder
Sameer Mehra, CTO & Co-Founder
Lizzie Tobeason, Lead Product Designer
Article
featured on
Month, year
Link
From Idea to Innovation: The PlayMaker Story (Part 2)
The Wisdom Circle Podcast
January, 2025
Podcast
From Idea to Innovation: The PlayMaker Story (Part 1)
The Wisdom Circle Podcast
January, 2025
Podcast
Stealth Startup Spy #208
Stealth Startup Spy
January, 2025
Substack
Revolutionizing Sponsorship Management: PlayMaker Launches
Ministry of Sport
January, 2025
Website
Sportico Transactions: Moves and Mergers Roundup For Jan. 17
Sportico
January, 2025
Website

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PlayMaker in the News

Articles and podcasts featuring PlayMaker and its founders.

Every.io Blog

From Spreadsheets to AI: How Hannah Sorkin's PlayMaker is Revolutionizing Sports
Sponsorships

The Wisdom Circle Podcast

From Idea to Innovation: The PlayMaker Story (Part 2)

The Wisdom Circle Podcast

From Idea to Innovation: The PlayMaker Story (Part 1)

Stealth Startup Spy

Stealth Startup Spy #208

Ministry of Sport

Revolutionizing Sponsorship Management: PlayMaker Launches

Sportico

Sportico Transactions: Moves and Mergers Roundup For Jan. 17